EXPERT PR TRAINING: HOW TO WRITE FOR THE MEDIA

Understanding what editors and their readers want is the key to writing an effective magazine or newspaper article.

Participants in this media training course will learn how to research, structure and compose articles under the tuition of experienced professional business journalists and editors.

The importance of accuracy, language, grammar, checking and double-checking will be highlighted through real-life examples.

In this highly interactive media training course, delegates will have the opportunity to write and edit their own articles. They will learn how the same story can be pitched in different ways and different styles for different journalists and different publications. They will also discover how to check their work for accuracy, completeness and suitability.

T
he Bladonmore approach to training

  • Bladonmore distinguishes itself by the depth of research and preparation done before every session, and the in-depth feedback given afterwards. This ensures long lasting benefits for the individual and for the organisation. 

  • Much of our training is part of a Bladonmore strategic communications programme addressing specific corporate and communication challenges. Please call for more information.

  • Over 80% of Bladonmore's work is repeat business from clients who understand the additional value Bladonmore brings to their organisations.

  • All our courses are extensively tailored to your exact needs.

  • Every member of Bladonmore's training team is an expert in their field. These individuals include leading journalists, analysts, fund managers, company executives, lawyers and other City professionals. We always match the most effective trainer to your needs.

  • Every delegate receives a tailored Bladonmore training pack, which acts as a guide throughout the training course and as a reference tool for the future.

  • Bladonmore operates on a strictly confidential basis, bound by non-disclosure agreements.

Training location & dates

Bladonmore's flexible, customer-led approach means that we will work globally, wherever and whenever we are needed. We generally conduct courses at our clients' offices or at our central London premises.

M
ORE INFORMATION

Call +44 (0)20 7631 1155 or email us to book a training course or to discuss your requirements.



Training courses