
Supporting one of the world’s leading payments businesses
PayU is a fast-growing online payments service provider operating across 18 high growth markets. It operates as a division within Prosus, one of the largest technology investors in the world. At a crucial investor day in December 2019, the PayU CEO needed to explain his business’s growth story and update investors on the evolving strategy.

Approach
Bladonmore worked with the CEO and head of comms to identify PayU’s key messages, structured the deck that was presented to investors to bring out the investment thesis and simulated a series of tough Q&As, so that the CEO was ready for questions from sell-side analysts and brokers.

Result
Our work fed into a highly successful investor day, where the CEO excelled as an ambassador for PayU, and delivered a set of messages that were stress tested and robust.